Associate Social Media Producer (Project Hire)

About the Role & Team

POV: You are an Associate Social Media Producer for @disneyparks. Its 10am on a Tuesday, you’re heading to the park to film a video on the newest Disney Parks attraction opening next month. You made sure to grab your phone, tiny mic and light cube. You are ready to create. As you enter the park you hear the sounds of Main Street U.S.A., you smell the churros and you see the castle. This is where the magic and the storytelling begins. You’re in the zone, and with a little spark of imagination you hit the record button. Whether it’s the thrill of a new attraction in one of our global parks, to meeting a character who has always been a life-long companion, to putting on that favorite T-shirt that conjures the memories from a trip of a lifetime. The Disney Experiences (DX) Social Content Creation team seeks to showcase the magic and tell those stories that bring joy to our fans EVERY DAY!

We’re seeking an individual who strives to create authentic, innovative and compelling content that is highly relevant, drives reputation, and builds relationships. The goal is to find original ways to tell stories that connect Disney Parks to not only our fans but guests and cast members alike. We are looking for someone who stays curious, takes risks and ultimately sparks joy with the stories they can create and tell.

Experience with all aspects of social media and an avid user of various social platforms, is required for this role.

This is a project hire role with no guarantee of permanent placement. Portfolio of work showcasing content creation is required, please provide necessary passwords (if applicable).

What You Will Do

• Contribute to a team that is nimble, creative, optimistic, disruptive, and collaborative
• Partner with communications teams (e.g., Public Relations, Media Relations, Internal Communications) to understand business priorities and objectives
• Create content with tenacity and a strong self-starter process to completion – inclusive of capturing, editing and posting social pieces within a very tight production timeframe
• Brainstorm, develop and recommend social strategies, platforms, campaigns and content with brand, product, and business priorities top of mind
• Execute on social media strategy by creating innovative, engaging, and timely content via mobile device or other portable technologies, collaborating with video and technology teams as directed
• Build and maintain strong working relationships with Disney partners to establish trust and engagement with other teams
• Demonstrate innovation, creativity, and thoughtful integration through all work
• Review analytics on performances, views, and engagement and make recommendations as needed for future campaigns
• Stay up to date on social media trends and platforms, to better develop creative and innovative content strategies and campaign
• Research current events and news relevant to the industry and community that can be promoted and discussed
• Keep current on internal and external audiences to understand their preferences and how to best inform and engage

Required Qualifications & Skills

• Professional experience in social media, video creation and/or related digital marketing
• Proven ability to create original, highly engaging, publishable content through mobile devices and DSLR cameras
• Proficiency with video editing programs such as: Adobe Premiere Pro (Video), Adobe Audition (Audio), and editing Apps such as Adobe Premiere Rush
• Experience capturing content live in the field with a production-forward approach, with appropriate compositions, lighting, and mic audio recordings
• Visual scripting, storytelling, and on-location interview experience
• Self-managing ability to capture, edit and facilitate an approval process to post content in real-time and within deadline.
• Ability to work collaboratively within a group as well as independently with little supervision
• Clear POV and direction on concepts and creative, while remaining flexible and thoughtful with feedback and revisions
• An affinity for the Disney Brand
• Ability to work flexible hours including nights and weekends
• Willingness to try new things and gain new skills

Preferred Qualifications

• Experience/skills in video/digital medium production, basic photography, animation, graphic design and technology
• Experience writing social copy for various social media platforms
• Knowledge and understanding of social media KPIs
• Solid understanding with Adobe Photoshop and Illustrator
• Familiarity with GoPros and 360 Cams

Additional Information

• This is a project hire with no guarantee of permanent placement.
• Portfolio of work is required for application review

The hiring range for this position in Florida is $62,200 to $83,300 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.